Inbound Marketing Takes Hold
Having just returned from HubSpot’s #Inbound12 conference in Boston, participants, most of whom are inbound marketing HubSpot partners, like us (PLS Launch Solutions), HubSpot customers, and marketers – I learned of companies in a broad range of industries (B2B & B2C) having success generating sales through inbound marketing while leveraging HubSpot. I also learned that traditional marketing continues to play an important role – more focused – more integrated, on- and off-line. The bottom line is our clients need to be where their customers are – and that’s more on-line.
