Past Participants: What's the Impact?

  • Stopped giving it away — clear pricing model and profitable
  • Closing deals
  • Changed their website and are realizing revenue from incoming leads from the web
  • Trained people company-wide in the new value proposition, and started to hear it echoed from customers in better referrals
  • Got it done — created a clear, measurable marketing plan and executed it

Ready for change?

Contact us — we can structure a group or individual program for your needs.

Blueprint for Change

Marketing Strategy to Redefine Your Business

Struggling to change how your customers think of you? Looking to move up the value chain or enter new markets? B4C is a five month program that will change the way you look, speak, market, sell and deliver value.

Program Goal

Increase sales by repositioning your value proposition to existing and new customers.

Participants

CEOs and sales leaders from non-competitive companies who want to build a stronger technology offering.

Commitment

Executive level involvement. Attendance at three live sessions plus monthly webinars and coaching calls. Most importantly, a commitment to communicate the change through a proven process.

Process

Proven process that awakens opportunity immediately. Comprehensive in scope with outcomes focused on actions you can execute yourself or with our help.

PLS' brand positioning is proven to work.

Outcomes

Repositioning your company is not an overnight fix. In our work with others like you, clients first see improvement in profit margin, followed by top line revenue growth. During the program you can expect:

 

Marketing assessment and process with clear marketing ROI