With trade show budgets under pressure, the need to demonstrate ROI makes planning essential. A good place to start is our Trade Show Planner, which can help you look for opportunities to improve ROI.
Use the trade show planning template to:
Set trade show goals
Define your approach to meet objectives
Map out key pre- and post-show activities, including dates and owners
Download your Trade Show Planner
Building Business at Trade Shows
Many of our high tech clients use the Trade Show Planner to validate their trade show strategy. If you need help defining your approach, contact us for a free 30-min consultation with one of our principals.