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5 min read

Networking and Trade Show Tips For Introverts and Engineers

By Nate Fuller on Mon, Nov 04, 2019

Sandy Sloane | Solutions by Sloane

For this post we talked with Sandy Sloane, the President of Solutions by Sloane. Her business serves as an extension of her clients’ existing internal training, employee engagement, special events, and public relations teams, complementing and enhancing what they are already doing or what they simply don’t have time to do. Sandy works closely with Nextcorps Luminate, a 6-month intensive accelerator program located in Rochester, NY, the imaging capital of the world.

Topics: Business Insights Lead Generation Trade Show Strategy Beer & Blog (interviews)
3 min read

Beer & Blog: Constant Learning in an Innovative Optics Industry, with Josh Cobb

By Michele Nichols on Thu, Aug 16, 2018

Josh Cobb, Senior Optical Engineer with Corning (Tropel), has spent years in the optics industry learning, teaching, and learning more. We sat down with him to hear more about his work in the classroom and in the field with the Advanced Optics division of Corning.

Topics: Optics Beer & Blog (interviews)
8 min read

Beer & Blog: Commercialization and Product Launch Strategy, Paul Tolley

By Michele Nichols on Tue, Mar 20, 2018

Paul Tolley, founder of Stretford End Solutions, a technology and business development consultancy, and former CEO of ITC MEMS and VP/GM of Syntec Optics, sat down with us to talk commercialization strategy.

Topics: Product Launch Beer & Blog (interviews)
3 min read

Beer & Blog: Branding a New Product Category, with John Martin

By Sarah Campagna on Tue, Aug 15, 2017

John Martin is the CTO and cofounder of Martin Materials Solutions, a U.S. company that manufactures innovative glass products for the aerospace market. Martin, whose goal is to drive the technology necessary to support this unique industry, has coined the term “spaceglass”, a reference to this truly unique type of glass.

Topics: Product Launch Branding and Identity Beer & Blog (interviews)
6 min read

Beer & Blog: Reinventing & Differentiating through M&A, with Ben Burton

By Mandy Bly on Tue, May 23, 2017

Ben Burton, president and CEO of iuvo BioScience, talks with us about his five-year strategic plan, targeting aggressive growth both organically and through mergers and acquisitions. The acquisition of Moog’s laboratory services business and recent divestiture of iuvo’s sterilization facility, LINK, in Erie, PA, will allow the company to focus on investing in expanding testing services.

Ben spent more than eight years at Bausch + Lomb as vice president of quality for its pharmaceutical business. We had the pleasure of tapping into his thought process on acquisition strategy—considering both cultural and branding implications.

Topics: Change and Innovation Strategic Planning Beer & Blog (interviews)
5 min read

Beer & Blog: Data-Driven Decisions in B2B Sales, with Tom McManus

By Michele Nichols on Fri, Feb 17, 2017

Tom McManus, CEO of KegWorks, has worked to build a global, multi-channel, multi-brand corporation committed to “everything in the bar except the alcohol,” including their Line Logic and Behind the Bar brands.

Topics: Inbound Marketing Marketing Metrics Sales Beer & Blog (interviews)