Today's buyers are changing. 

Are your marketing and sales strategies changing with them?

Launch Team President Michele Nichols presented many of these strategies at Photonics West during a workshop on sustainable growth for the optics & photonics industry. If you missed the presentation, you can watch the on demand webinar to learn more about: 

• Changing customers and changing sales models
• Inbound marketing: how to bring customers to you
• Marketing tips for companies from start-up to second stage growth