Creating Interest & Demand
Closed Loop Metrics
Your internal team is vital to the success of your product or service well beyond its initial launch. Employees, sales partners and leadership must have deep knowledge of the product and a commitment to selling it. We can help ensure that everyone is on the same page.
Your comprehensive marketing roadmap will incorporate all aspects of your developed strategy including awareness, lead generation, customer feedback and closed loop metrics for evaluating the ROI of your marketing investment. Launch Team can also serve as your outsourced marketing team if your internal resources are not enough.
Our extensive market research helps you understand your target audence, especially their pain points, so you can develop messages that resonate with them. A competitive analysis paired with target customer feedback and sales infrastructure analysis prepares you for the next step in the Launch process.
We'll help you narrow your focus and understand your ideal customer. Using our marketing roadmap, we'll develop an outreach plan that reaches the right buyers in the right way.
Our positioning strategy development covers: