product launch proven marketing strategy

"Launch Team has been a key partner in helping Cerion enter new markets quickly, with confidence that our intellectual property is well protected."

Ken Reed, CEO | Cerion

Cerion Enterprises

The Challenge: To successfully bring its nanotechnology breakthroughs to market, this materials science company needed to build and protect its intellectual property portfolio and enter new markets with a strong brand and clear strategy.

How We Helped: Ongoing work with Cerion Enterprises and its various startup divisions included not only delivering their message to the market, but also helping to define and build a growing intellectual property portfolio. Leveraging detailed content knowledge and market expertise helped us provide this client with flexible, reusable materials that told the technical story with accuracy.

Results: This company has successfully entered several new markets since our work together began, with the speed and agility a startup company demands. The marketing and patent assets we've built together have improved their ability to go to market quickly and effectively.

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DIVE DEEPER

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